Hi, I'm a graphic designer & art director.
Welcome to my visual playground.

SimplyFun Rebrand

Simplyfun is a direct sales specialty game company that believes in the undeniable power of shared play to learn, grow, and realize our fullest, brightest potential. In 2017, I played an integral role in their rebrand. This rebrand resulted in year over year tripling of company sales and doubling of consultant recruitment.

 

Working from brand guidelines established in collaboration with HUM Creative, I've executed redesigns of all company collateral including catalogs, responsive website redesign, corporate identity stationary package, corporate social media presence, training documents and booklets, and a suite of tools for SimplyFun Independent Consultants including business cards, name tags, notecards, stickers, merchandise, training manuals, et al.

SimplyFun Catalog Cover
SimplyFun Catalog inside Spreads
Landing Page Design
Fundraising for MOPS Landing Page
Mobile Mockups
Business Cards
Stationary
One-Sheet Assortment
One-Sheet Assortment
Business Supplies
Business Supplies

The artwork within this project are the copyrighted and trademarked property of SimplyFun, LLC. No part of the artwork may be reproduced by any means or in any form whatsoever without written permission by SimplyFun, LLC.

Game to Grow

What started as Wheelhouse Workshop in 2013 expanded into Game to Grow, a 501c nonprofit dedicated to using the amazing power of tabletop role-playing games to help teens, adolescents, and emerging adults become more confident, creative and socially capable. This expansion moved the company into more diverse communities with broader challenges while using a larger range of games.

 

The founders came to me for a logo that represented the expanded reach and goal of Game to Grow. This logo would be used in conjunction with crowd funding to execute plans for a brick & mortar gaming facility, day-to-day business operations, social media and a broader community reach. 

 

Game to Grow Banner
G2Gshirts2
Health Tech Culture Clash Event Whitepaper

When the slow-moving, traditional healthcare industry undergoes dramatic changes and comes together with the fast-moving technology industry, the outcome can be a harmonious partnership, delivering on the best of both industries, or it can be a complete culture clash, leading to a divide.

WE Communications hosted a panel event in Boston to bring together industry leaders who are navigating through these complexities and defining best practices that will align these two disparate industries. The event included a flash drive download of the whitepaper, social campaign, email invites, publication coverage and presentation design. 

You can view the full whitepaper here.

Social Media and Display Ads for 8x8

This collection of graphics are LinkedIn, Display Ads and Email headers centered around a campaign to position 8x8 as a more flexible, technologically advanced, and powerful UCaaS platform on the market, over Talkdesk and Jive.

Jive LinkedIn Ad
Email Header
Email Header
Talkdesk Social Media Ad
JiveRebuttleHeader_1
Talkdesk LinkedIn Ad
Jive Display Ad
Jive Social Media Ad
Talkdesk LinkedIn Ad
Talkdesk Display Ad
Talkdesk LinkedIn Ad
Talkdesk Display Ad
Talkdesk Social Media Ad
Talkdesk Display Ad
Email Header
Jive Display Ad
Jive Social Media Ad
Jive LinkedIn Ad
Jive Display Ad
SketchFest Seattle 2016

SketchFest Seattle is the world’s original sketch comedy festival and has established a reputation for presenting the best and most original comedy from around the globe.

 

Their mission is to promote sketch comedy as a performing art by providing a venue for groups to network and showcase their talent.

I was chosen to create the 2016 logo and poster design for SketchFest. Design included a few local advertisements, social media and merchandising.

SketchFest 2016 Poster
SketchFest 2016
SketchFest 2016 Tshirt
SketchFest Facebook
1/1
Specific NorthWest

Specific Northwest is an organic, locally–sourced sketch comedy about life and culture in the Pacific Northwest.

 

The producer requested a clean, modern logo that nods to the sometimes "cliche hipster vibe" of the area.

Specific Northwest
Specific Northwest

Alternate Logotype

Specific Northwest
Specific Northwest

Mark in Use

Specific Northwest
Specific Northwest

Event Page Image

Quote & Studio Graphics for SimplyFun

This collection of graphics designed for SimplyFun was tailored to be used on all corporate social media. The goal was to create dynamic branded graphics using a mix of quotes about play, SimplyFun's studio photography, stock photography and the signature brand confetti to stimulate sharing and engagement. These graphics are easily the highest performing graphics on SimplyFun's Twitter and Facebook yielding a 200% increase of SimplyFun's engagement, likes, and shares.

Quote Image
Studio Image
Social Image
Social Image
Quote Image
Studio Image
Quote Image
Social Image
Quote Image
Studio Image
Quote Image
Studio Image
Studio Image
Interaction Image
Quote Image
Social Image
Quote Image
Studio Image
Social Image
Interaction Image
Quote Image
Social Image
Quote Image
Social Image
Quote Image
Social Image
Quote Image
Consultant Graphics for SimplyFun

This collection of graphics is tailored for SimplyFun Independent Consultants to use in their Direct Selling business groups to provide encouragement, congratulations, and ample opportunities for engagement. The goal was to create fun, eye-catching imagery with inspirational & celebratory messaging using a mix of SimplyFun brand elements and stock photography.

Consultant Celebration
Consultant Birthday
Consultant Host
Save The Date
Consultant Celebration
Consultant Image
Consultant Birthday
Consultant Back to School
Consultant Booking
Consultant Path to Success
Consultant Sponsoring
Consultant Sponsoring
SimplyFun Product Promise
Consultant Party
SimplyFun Product Promise
SimplyFun Product Promise
Consultant Social
Consultant Host
Consultant Social
Consultant Recognition
Consultant Welcome
Consultant Sponsoring
SimplyFun Product Promise
Consultant Booking
Consultant Recognition
Consultant Recognition
Consultant Back to School
SimplyFun Product Promise
Consultant Sponsoring
Consultant Host
Consultant Booking
Consultant Path To Success
Consultant Back to School
Consultant Booking